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It’s estimated that some 20 million Internet users will visit an online dating site at least once a month.
That’s a lot of money spent on love, especially if the site is number one.
Dating sites are commonly ranked by revenue and number of members. e Harmony, for instance is one of the industry’s trendsetters.
In 2007, dating sites earned about $1.03 billion in revenue, with that figure expected to grow to $1.65 billion by 2012.
These projections are based on the continued integration of the digital world into everyday life.